TODO: Apostrophes in names is currently causing an issue John Elder – Mirren AI Conference: Feb 7, 2024
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Supernatural

John Elder

Co-Founder & CEO
John Elder is Co-Founder and CEO at Supernatural, the first creative agency to embrace the partnership between humans and a machine to increase effectiveness. John is a future-oriented entrepreneur with a passion for leading an environment where creativity intersects with technology to drive business results and leads an outstanding team to evolve how to make creative advertising more relevant. Formerly, John founded Tech-Savvy Creative agency, Heat, which was later acquired by Deloitte, and he spent over a decade at Goodby, Silverstein, & Partners.

This Speaker's Sessions

The Practical Application of AI for Agencies

Feb 7, 2024 | 2:00 pm
Before we all knew what Chat-GPT was, the team at Supernatural was building a platform, called Merlyn, that sits on an enterprise-grade data stack and infused AI in every step of the agency workflow. Then 2023 happened, and the world became laser-focused on generative AI tools almost exclusively.<br><br>The Supernatural team will share a behind-the-scenes look at the processes, tools, and tech that allow them to do twice as much in half the time. This has led to high growth, strong client results, and a clear path for the future.