TODO: Apostrophes in names is currently causing an issue Brian Yamada – Mirren AI Conference: Feb 7, 2024
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VML

Brian Yamada

Chief Innovation Officer
As Chief Innovation Officer, Brian leads the Experience Innovation and Analytics & Data Science teams. The Innovation team enables the application of emerging technologies such as AR/VR/XR, ML/AI, NLP, Computer Vision, Blockchain/Web3.0 and the metaverse. And the Analytics & Data Science practice drives smarter decisions and measurable outcomes for brands and businesses. Brian joined VML in 1999 and his past and present client partners include Astra-Zeneca, Colgate-Palmolive, Dell, Ford, Gatorade, GSK, H&R Block, International Olympic Committee, Tennessee Tourism, United Rentals, and Wendy’s. Brian is a graduate of the University of Missouri School of Journalism. And recently completed an Executive Diploma in Artificial Intelligence for Business from Oxford University. He led training for Digital Way Forward and WPP’s Maestro program. Brian also served as a mentor with TechStars and other startups.

This Speaker's Sessions

Alright, Let’s Put It To Work: Using AI Across a Project Lifecycle

Feb 7, 2024 | 1:00 pm
While AI accelerates how quickly we can move from idea to output, it still requires humans and creativity. As much as we need AI, it still takes ideas and imagination to make it work. And, as these new tools become ubiquitous, the ability to differentiate our use of them will matter more.<br><br>As head of VML’s AI deployment, Brian will take a look at how to use AI solutions across the different stages of a client project. Breaking it down, he’ll share what they’ve been up to with custom builds – along with straightforward steps (and a few apps) you should consider as you further deploy AI at your own agency.